The 'AI Well-being Check Service' is a voice-call service where an AI voice named 'Deundeuni' regularly calls customers at their preferred days and times to check on their well-being and provide lifestyle information. [Photo = Yonhap News]

Hana Bank (CEO Lee Ho-sung) announced that it has introduced the 'AI Well-being Check Service,' the financial sector's first AI-based personalized phone service, and has launched a pilot program to support the healthy daily lives of senior customers.

The 'AI Well-being Check Service' is a voice-call service where an AI voice named 'Deundeuni' regularly calls customers at their preferred days and times to check on their well-being and provide lifestyle information.

Notably, it can be used without the need for additional devices or app installations, making it convenient for senior customers who may not be familiar with digital environments.

The AI voice 'Deundeuni' crafts personalized conversation topics by reflecting the interests and lifestyle patterns of seniors.

Through this, the service not only delivers information helpful for daily life, such as △health management, △seasonal foods, and △culture and leisure, but also provides emotional stability to customers who live alone or are separated from their families.

The application process is simple. Coupons for the free 'AI Well-being Check Service' will be provided to the first 300 customers who receive a 'Hana The Next' consultation either online or offline, and customers can apply for the service directly via the web page specified on the coupon.

Hana Bank plans to gradually expand the service's target audience and features by incorporating customer feedback during the pilot period.

Lee Eun-jung, Head of the WM Division at Hana Bank, stated, "We have launched this phone-based AI service to support the healthy daily lives of our senior customers and enhance digital inclusion," adding, "We will continue to introduce diverse services through 'Hana The Next' that support not only the financial needs of our senior customers but also their daily lives."

Meanwhile, 'Hana The Next,' Hana Financial Group's brand specialized for seniors, provides comprehensive financial solutions and life-care services spanning retirement planning, asset management, and inheritance and gift planning. Customers interested in consultations can apply through △ARS (1599-1478), △the official 'Hana The Next' website (www.hana1qm.com), or the 'Hana One Q' app.

Hana Bank introduces the financial sector's first 'AI Well-being Check Service' for the healthy daily lives of seniors